Friends & Family Support.
Having a friend or family member on a TV show can be incredibly exciting—but it can also bring a wave of stress, uncertainty, and media attention. Understandably, many people think the best response is to ignore journalists and media requests altogether. However, this approach can backfire.
Under Clause 1 of the Editors’ Code, the press is required to avoid publishing inaccurate, misleading, or distorted information. If a journalist reaches out for comment and you don’t respond, they may still publish the story on the grounds that they made a reasonable attempt to verify it. Worse still, if you respond incorrectly—whether by accidentally confirming something or issuing a denial without guidance—you might unintentionally create a new headline or change the narrative altogether.

“The Show Told Us Not to Talk to the Media”.
One of the biggest fears for friends and family is saying something that could jeopardise a loved one’s opportunity. Many TV shows advise loved ones to stay silent and let their press teams handle everything. While this may seem like sound advice, it’s important to remember that a show’s PR team is hired to protect the brand of the show, not the individual contestant.
Often, these teams are focused on maximising publicity for the programme—even if that means promoting storylines or angles you’d prefer to stay private. Unfortunately, contestants can be used as pawns in a broader publicity strategy that may not be in their best interest.

Why Work With Us?.
We’re here to guide and protect people during what can be a confusing and vulnerable time. We genuinely care about the industry—but we also know that it doesn’t always treat people fairly. Our team takes pride in supporting individuals and families who are facing unwanted attention or being exploited. Whether you're navigating press requests, trying to avoid media pitfalls, or simply need someone in your corner, we’re here to help.

Why do we do this free of charge?.
We offer this service free of charge for several important reasons. A few years ago, we nearly stepped away from the industry following a series of tragic events and growing concerns about the direction things were heading. After initiating discussions with newspaper editors and TV producers, we chose to stay—not because it was easy, but because we felt a responsibility to be part of the solution rather than walk away from an industry with problems. Much of what we do is time-based, and by voluntarily dedicating some of that time to support others, we believe we can help create positive change. Additionally, this approach allows you to get to know us and our work without any pressure. If, down the line, you choose to recommend us to someone, that’s a bonus—but not an expectation.

If you have a loved one on a show, then drop Rob an email on rob@robcooperpr.com